Low volume side hustle
20 orders a month, $25 AOV, 50% margin. Monthly revenue $500. Shopify Basic $29, $1.50 domain, $15 apps, $60 marketing = $105 fixed. Etsy fees $60. Etsy net $190. Shopify net $88. Etsy wins by over $100/mo. Stay put.
Etsy
Etsy vs Shopify Cost Calculator
Written by Maya Reeves. Reviewed 2026-04-21.
Should you move off Etsy? The math depends on your volume. At 20 orders a month, Etsy is almost always cheaper. At 500 orders a month, Shopify usually wins. This calculator draws the line for your specific shop based on your AOV, margin, and order count.
Side-by-side monthly cost on both platforms, plus the break-even order volume where Shopify starts to win. Use it to decide whether to switch, add Shopify alongside Etsy, or stay focused.
Step 1 of 3: Volume
Presets
Your sales volume
$
%
Gross margin before platform fees.
Step 1 of 3
Quick answer
At 20 orders/month of $25, Etsy beats Shopify by $60+ per month. At 100 orders/month of $30, Shopify starts to pull ahead if you can cover the fixed monthly costs with traffic. At 500 orders/month, Shopify wins by hundreds per month.
How to use this calculator
- Sales volume. Average order value and monthly orders. Use recent 30 days.
- Gross margin. Revenue minus COGS, before platform fees.
- Shopify plan. Basic $29 for most, Shopify $79 for growing, Advanced only past $500k.
- Shopify costs. Domain, apps, marketing spend monthly.
- Read comparison. Net monthly on each platform, plus break-even order volume.
Three real scenarios
Mid volume growing shop
100 orders/month, $30 AOV, 50% margin. Revenue $3,000. Shopify fixed $180. Etsy fees $360. Shopify transaction fees ~$117. Etsy net $1,140. Shopify net $1,203. Shopify wins by $63/mo. The crossover is starting.
High volume shop
500 orders/month, $28 AOV, 50% margin. Revenue $14,000. Etsy fees $1,680. Shopify fixed $640. Shopify transaction fees $556. Etsy net $5,320. Shopify net $5,804. Shopify wins by $484/mo. $5,800 annualized.
What goes into the price
Etsy side: 12% blended fee (transaction + payment + listing + small regulatory) on monthly revenue. Shopify side: 2.9% + $0.30 per order + monthly plan + domain + apps + marketing. Break-even orders is the volume where Shopify monthly fixed cost equals what Etsy is charging you beyond Shopify’s per-transaction cut.
Reference: crossover volume
| AOV | Breakeven orders/mo | Revenue/mo |
|---|---|---|
| $15 | 135 | $2,025 |
| $25 | 80 | $2,000 |
| $30 | 67 | $2,010 |
| $50 | 40 | $2,000 |
| $75 | 26 | $1,950 |
What to do if your number looks off
- Shopify wins but you have no Shopify traffic. Factor in months of marketing spend before conversion. Stay on Etsy or run both.
- Etsy wins despite high volume. Likely Shopify plan or apps padded. Strip back to basics.
- Break-even seems high. Depends on AOV. Higher AOV moves break-even lower in orders but similar in revenue.
- Marketing spend feels arbitrary. It is. Budget what you would actually spend, not what you hope.
FAQs
Sources
- Etsy Fees and Payments Policy, etsy.com/legal/fees, reviewed 2026-04-21.
- Shopify pricing plans, shopify.com/pricing, reviewed 2026-04-21.
- Shopify transaction fees, shopify.com/payments, reviewed 2026-04-21.
- Domain registration benchmarks, namecheap.com, reviewed 2026-04-21.
Is this right for you?
Need per-sale Etsy fees?
Use the fee calculator for exact per-sale math, not just blended.
Etsy fee calculatorThree real scenarios
See the same calculator pre-filled with seller inputs we actually use.
Low volume
20 orders/mo $25.
- Revenue
- $500
- Etsy net
- $190
- Shopify net
- $88
RecommendedEtsy
Stay on Etsy below $2k/mo.
Mid volume
100 orders/mo $30.
- Revenue
- $3,000
- Etsy net
- $1,140
- Shopify net
- $1,203
RecommendedShopify
Crossover starting.
High volume
500 orders/mo $28.
- Revenue
- $14,000
- Etsy net
- $5,320
- Shopify net
- $5,804
RecommendedShopify
$5.8k/yr advantage.
Read next
Want to see how we calculate this? Read our methodology.