Written by Maya Reeves. Reviewed 2026-04-21. Next check 2026-07-21.
Tumblers are where most new sublimation sellers lose money first. The blank is cheap, the print looks easy, and the market feels saturated. What gets missed is the time: prep, press, sealing, cooling, packing. When you add honest minutes, the price jumps three to five dollars per tumbler.
This calculator handles sublimation, epoxy, and glitter tumblers in one place. Toggle the finishes you use. Active minutes only, cure time excluded. Gets you a defensible number in under 60 seconds.
Step 1 of 4: Blank
Start with the stainless blank, paper, and ink.
Stainless blank supplier price.
Shrink wrap, butcher paper, tape.
Step 1 of 4
Blank $4.50, paper $0.20, ink $0.80, other $0.25. No epoxy, no glitter. 3 min prep, 8 press, 2 pack. $25 per hour. $0.22 electricity, $0.40 wear. Total cost lands near $11.60. At 55% margin, recommended retail $17.98. Premium tier at 25% uplift is $22.47. A clean listing on Etsy.
Same blank, add $0.40 glitter and $1.20 epoxy. 5 min prep (includes glitter base), 10 press, 3 pack. 70% margin because glitter+epoxy sits at the premium end of the tumbler market. Total cost near $15.60. Recommended $26.52, premium $33.15. These consistently move at craft fairs in the $28 to $35 range.
Blank $6.25, 30oz stainless. Same paper and ink. 3 min prep, 9 press, 2 pack. 55% margin for a bulk-order price. Total cost near $14.10. Recommended $21.86. Good floor for a bride-and-groom 10-pack or a corporate gift order. Single-unit listings would price higher at 65%.
| Size + finish | Your cost | Recommended retail |
|---|---|---|
| 12oz kids plain | $3.00 to $4.00 | $15 to $22 |
| 20oz plain sublimation | $4.25 to $5.50 | $22 to $28 |
| 20oz glitter sublimation | $5.25 to $6.50 | $26 to $32 |
| 20oz glitter + epoxy | $6.50 to $8.00 | $30 to $40 |
| 30oz plain sublimation | $6.00 to $7.50 | $28 to $36 |
| 30oz glitter + epoxy | $8.50 to $10.50 | $38 to $50 |
| 40oz plain | $10 to $13 | $42 to $55 |
Is this right for you?
The general sublimation calculator covers every other sublimation blank with the same math pattern.
Sublimation pricing calculatorSee when a motorized turner pays for itself, given your monthly tumbler output.
Tumbler turner ROIPlug your price into the Etsy fee calculator to see what lands in your bank.
Etsy fee calculatorSee the same calculator pre-filled with seller inputs we actually use.
55% margin, Etsy-ready.
Clean mid-band listing.
70% margin, premium.
Craft-fair sweet spot.
55% margin, 10-pack.
$219 for a 10-pack.
calculator
For mugs, shirts, and everything else you sublimate.
Opencross calculator
See what Etsy takes on any tumbler sale.
Openguide
Every variable explained with real Etsy listing data.
Openreference
Tumbler blank prices from every major supplier.
OpenWant to see how we calculate this? Read our methodology.